Saturday 1 October 2011

Six Sentence Sunday blog

Are the benefits of ebook giveaways lost in view of the sheer number on offer?
Also, does giving away our prized possession devalue its intrinsic worth and how do we avoid this pitfall?
I believe it is important that we are excited about the book in question and that we convey our enthusiasm by talking it up through sms sites like facebook and twitter. We need to make readers feel that the prize is something ‘special’ by posting review quotes or short extracts to help enhance the worth of the prize.

There is no doubt that giveaways are a much used marketing tool – some might say overused – yet I believe there is still mileage in them providing they themselves are marketed effectively.
Read more at http://www.meganjohns.blogspot.com

2 comments:

  1. I have to say, it takes a very good post, blurb, and excerpt for me to enter to win a copy. There are some authors that are a given, and I cross my fingers I win those, but otherwise, I have so many books to read already, it's almost too much to win another one.

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  2. Good to see you in the SSS, Megan.

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